The COVID-19 pandemic brought a lot of changes with it. The less human contact, the better. This means that remote work became essential, and virtual and digital are the new ways to go. But, one problem comes with the need for less face-to-face interactions: how can you move on with your hiring processes? How can you interview your candidates? The answer: video interview.

 

Why Should You Use Video Interview in Your Recruitment?

Speed up your hiring process

Interviews can be time-consuming. Depending on your interview process, interviewing a candidate can take minutes—or hours. And if you have a large talent pool and you intend to interview each one of them, you’re going to have to spend days and weeks to do so. This situation costs your organization not only productive time but also money. It’s good if you come out with the perfect hire for your company, but what if you don’t?

This is where a video interview can help you. One common feature of video interviews is allowing you to carry a large number of interviews in a short amount of time. You can schedule candidates for a video interview, and then record their answers and replay, review, and rate them. This process also allows you to identify the best candidates faster, reducing the risk of them being snatched up by your competitors because your hiring process takes way too long.

 

Reduce wasted time and effort

In an ideal world, all the candidates who applied for your job openings are all qualified and will show up when you schedule them for interviews. But, whether you like it or not, there will always be some talents who don’t fit your criteria or don’t show up during the interviewing stage.

Video interviews can help you reduce the time and effort you’ll waste with these applicants. Video interviews don’t require that you and the candidate be in the same room at the same time. You can schedule the interview on a time best suited for the talent, making it less likely for them not to show up. And if they do choose not to do the interview, at least you haven’t wasted your time.

There are also instances where candidates do show up, but as soon as you talk to them, you know that they’re not fit for the position. But since you appreciate the effort of the applicant and is too polite to turn them down immediately, you go to the whole interviewing process, wasting both your and the candidate’s time. Since video interviews are recorded, you can replay their video and if you don’t think they’re a fit, you can skip and just move on to the next.

 

Improve hiring quality

Resumes and CVs are a good summary of a talent’s qualifications, but you can be making a big mistake if you just screen candidates using them. How much time do you spend to view a resume? According to statistics, a good 40% of hiring managers spend less than a minute reviewing a resume. Are you part of this statistics? If yes, then how confident are you that the resume you passed or rejected belongs to their respective categories? You may be missing a potential top talent because of your screening process. And that is assuming that whatever candidates include in their resumes and  CVs are 100% facts. What if they’re not?

This is why other screening steps such as interviews are important. Some candidates look good on paper but don’t live up to expectations during interviews. There’s also the case of conscious and subconscious biases that hinders effective employee screening. Being able to interview your applicants early in the recruitment process allows you to make a more rounded judgment. It also allows you to spot the best candidates earlier. And since video interviews make your interviewing process easier and more efficient, you can spot the perfect fit better.

 

Widen your talent pool

The Philippines is an archipelago. And because of this, Philippine HR is very diverse. But, it’s also due to this that geographical restrictions can be barriers for your organization. And with the traffic situation in the country, location and traveling time is definitely one of the factors why some candidates don’t show up for your interviews, or just don’t continue to be interested in your company.

Since video interviews are virtual and digital solutions, geographical restrictions are not a problem. This not only reduces the burden for your candidates but also widens your talent pool. There has been a talent shortage globally. And with the recruitment market so competitive, it’s good to consider tapping other sources of talent aside from your usual targets.

 

Improve your employer brand

Talents don’t only look at salaries and job descriptions when they go looking for work, but also at the company. Job sites like Glassdoor also feature company reviews—where individuals can write their experience when applying and working for a company, giving talents a glimpse of what their employee experience could be if they apply and work for that organization. This reputation falls under your employer brand.

Your hiring and recruitment processes affect your employer brand. Video interviews make your applicants more engaged, making them see your business in a good light. Video interviews also help your company to have consistent and more efficient hiring. This not only benefits your company but also your candidates!

 

With the crisis looming over everyone’s heads, it’s time to consider alternatives to your usual work that requires less human contact. One of these alternatives is video interviews.

 

People Dynamics offers our very own Video Interview Solution, an interactive video assessment tool that will help our practitioners to assess their candidates while reducing hiring costs. The PDI Video Interviewing transforms and simplifies the selection process for both employers and candidates, taking pre-selection to the next level. For more information, you may contact us through email at solutions@peopledynamics.ph.