The key to a successful business comes from the individuals you hire to help support your work. Your workforce directly influences the reputation of your brand. It is, therefore, crucial to have a methodical approach in finding new hires so that your company can continue to thrive. If you are unsure where to begin, read on to learn five of the many ways to find your ideal new hire.


The Ways to Find Your Ideal New Hire

Review Résumés Daily

Many individuals post their résumés on job sites every day. Whether you post your job ad on a job site (for example, Indeed or Glassdoor) or on your company’s career site, actively reviewing applications will expose you to as many candidates as possible. Consider setting reminders for yourself or blocking off slots in your calendar to review the résumés you have received adequately.

While you are reviewing, keep these things in mind:

  • You do not have to read each résumé thoroughly. You only have to master the skill of scanning each and keeping your eyes open for a few specific aspects, such as spelling and grammar, and keywords and skillsets relevant to the job posting.
  • Do not be afraid to scan over a résumé more than once, as you may catch something on each read that you did not see before.


Host a Job Fair

Marketing your company at a career or recruiting fair is the perfect way to network and meet future employees. To have a successful event, identify your goals first. Whether you are looking to cater to current students, graduates, or individuals who are actively looking to change their careers, hosting a fair can not only help them but also educate them (and others) about your company.

Keep in mind that aspects such as event venue and date can affect the success of your fair.

Hosting a virtual fair can offer benefits—and challenges—so effective planning is crucial.

Additionally, you want to organize your fair far enough ahead of time to ensure it goes as smoothly as possible. To do so, you can plan for what positions will be available and what skills and qualifications to look for and set the right hiring goals.


Utilize Social Media

Social platforms are an excellent way to not only market your brand but also find potential new hires. Social recruiting is often very successful, and it starts with you creating a powerful presence on whichever platform you choose to utilize. In addition to posting about open positions, you can also give your brand identity and post about current events within the organization to draw in people.

Many benefits that come along with social recruiting include the following:

  • promotes two-way conversation
  • shares information with a large candidate pool
  • shows you potential candidates’ personalities
  • fosters a connection with your company brand
  • offers chances to meet potential candidates remotely

To ensure you make the most out of your company social profiles, stay on top of creating and sharing posts. Whether on Instagram, Facebook, Twitter, or LinkedIn, remaining active can show potential candidates that you are up to date on the social world. This can make you more appealing to work for.

You should also promote your culture. Now, more than ever, employees are looking for a company that will excite them to come to work every day. CEO Robert F. Smith states, “You have to create a workforce process and a workforce environment that makes people feel not just invited to the party, but also asked to dance. It’s a matter of necessity more than anything else.” Posting about the various ways your company invests in its community and workforce can prove to be incredibly beneficial.


Broadcast Your Company Perks

It should come as no surprise that individuals will do their research on a company before applying. Whether they go on to a job-review site and read about previous employees’ experiences, job descriptions, or salaries, it is crucial to know what information about your organization is already out there and add to it to ensure you look appealing to potential candidates.

For example, if you offer competitive pay, flexible working hours, paid time off, remote opportunities, 401(k) matching, or any other unique perk, it is significant you make them well known. These offerings often entice potential new hires. And, communicating them can help retain your current employee base.


Remember What You Are Looking For

No matter if you use each of these methods to find yourself your ideal new hire or not, it is critical to remember what you are looking for in a new employee—ask yourself the following questions:

  • Is the person you are considering a good fit for your organization?
  • Do they exemplify your company values and possess the necessary skills and qualifications to thrive in the position?

You also want to ensure that the individual you are looking to hire has integrity, motivation, and a strong work ethic. This can help continue building and promoting your company’s reputation, influence the work of those around them, and allow the individual to feel a sense of job satisfaction.

On the topic of recruiting, Bruna Martinuzzi, founder of Clarion Enterprises Ltd., states, “Hire people who are smarter than you are—whose talents surpass yours—and give them growth opportunities. It’s the smart thing to do, and it is a sign of high personal humility.”

You can find this true within your recruitment strategies. And it can also make your organization more relatable and appealing to large talent pools.


No matter which approach you take, careful attention to your recruiting process can help you find a candidate that is an excellent fit for your organization. Whether through internal recruitment, a job fair, evaluation of résumés, or even your hiring method, you will soon see success.